WNPV Radio and the Pennsylvania Association of Broadcasters (PAB) presented this informative web-cast on March 4th, 2009. It features John Thac, on of the top automotive sales trainers in the country. Some of the topics addressed are:
Strategies which will help auto dealers increase efficiencies and drive down advertising costs vis-a-vis broadcast.
Advertising ideas that are working for dealers across the country.
Internet techniques which drive traffic to dealers using broadcaster websites.
How to compete with other media.
This broadcast will be available until April 4th 2009.