Select a news topic from the list below, then select a news article to read.
By concentrating your advertising dollars in your market, you’re not spending money to reach listeners outside your market area. You benefit because the nucleus of WNPV’s responsive audience is just minutes from your business.
You’ll benefit because even with the growth of new technology like HD and satellite radio, 77% of Americans say they still expect to listen to terrestrial radio as much as they do now (an average of 2 hours and 45 minutes every day!). Plus, WNPV now streams our local programming on our website (www.wnpv1440.com) and many of our local programs are archived for a week or more — including local commercials! Your advertising message will be heard by WNPV’s large audience who depend on WNPV to inform them each and every day.
You can target your audience with WNPV’s varied programming. The demographics are different for each, and one is almost sure to meet the demographics of your customers.
The 50+ age group which accounts for 67% of all personal financial assets in the U.S. is an important segment of WNPV’s audience. The median age nationally for a News/Talk station is 52.1 years of age; the median household income is $70,969.00. You will benefit when you target this growing influential group.
Your business will be able to take advantage of WNPV’s professionally trained sales staff. As a member station of the Radio Advertising Bureau and the Pennsylvania Association of Broadcasters, our sales staff receives continuous training in radio advertising techniques and their knowledge will work for you.
One of radio’s greatest strengths is its flexibility.
Because of this flexibility, an advertiser can make commercial changes
right up to the time the commercial goes on air.
To be effective, your advertising must reach the audience most qualified
to purchase your products or service. WNPV has designed special programming
to appeal to the residents of Montgomery and Bucks Counties.
Taste of Home Cooking School .......... an annual Spring promotion that brings the advertiser the best comprehensive advertising package around: radio commercials, coupons, print ads, and direct marketing, ALL for one low price
Contests ............................................. exciting promotions such as our annual Summer Spectacular Contest, Holiday Cash Contest, and others designed to build floor traffic, increase name recognition, target key prospect, and motivate consumers
News and Sports Coverage .................. WNPV has the largest award-winning News and Sports staff in Montgomery and Bucks County radio, providing listeners with up-to-the-minute information and providing advertisers an outstanding vehicle to showcase their commercials
|In addition to providing your business good advertising value, all WNPV sales staff are personally committed to your satisfaction. That means getting to know you, your company, and the details which differentiate your business. With this understanding we can make informed recommendations with your best interest in mind. To do this requires a staff of seasoned radio advertising professionals, each dedicated to your success.||At WNPV we believe our over 40 year reputation of personal service, integrity and professionalism is reflected in each and every transaction. As a result, our clients are our best references. To assist you in your advertising decision, we provide these exerpts from our customers:
“WNPV’s participation was a significant factor in the evening’s success. I had hoped to get an ‘official’ count to share with you. Unfortunately, we ran out of tickets and programs! We know that we had more than 600 in attendance, but we are uncertain as to whether that number was more than 800 or more than 900!”
“I’ve been hesitant to use radio because its not tangible like my print coupons. But I tried a one-day sale offering an incentive to people who mentioned hearing the commercial. You did a great job putting the ad copy together and developing a high-frequency schedule at very reasonable cost. It worked! With 52 customer responses at my three locations, the commercial virtually paid for itself, plus introduced my business to other people who were not able to make it in that day.”
Co-Owner Half-Note Cards & Gifts
“On behalf of the Salford Township Community Group, we would like to thank you for your recruitment of businesses to announce our first Community Day, August 14, 2004, on your radio station. Without the help from participating businesses, we would not have been able to have such a successful day. Approximately 200 people attended this event even with hurricane “Charlie” looming in the air. Once again, we thank you for your continued support of our community.”
“Of the many events the station sponsors, the Taste of Home Cooking School is my favorite. This event was our firm’s initial involvement with WNPV. The Home Cooking Night at North Penn High School allows us the opportunity to meet and greet hundreds of people from the area. The radio advertising afterwards helps to reinforce our image and expand our customer base. We have been very happy with WNPV and hope to continue advertising in the future.”
Mastroieni & Sons Fine Furniture